Only service accounts can benefit from the payment system introduced in WeChat by Tencent.Īlthough subscription accounts can appear as extremely limited from reading this chart, they are still a good fit for organizations for which sending one message per day is key: this is the price to pay to be able to reach the user on a daily basis.
Wechat customer service code#
Certified service accounts can also have multiple QR code linking to the same account: this enables to track the source of your followers (which followers are adding your account through an ad, from a VIP area of a club, etc…). They will also enable more complex functions to be implemented by their ability to collect users id from html5 pages, geo-localization and voice-recognition. You can find a list of these differences in the table bellow.ĭue to the limitations of subscription accounts, service accounts will be more efficient at collecting data from users and using this data to send them targeted marketing. There are much more differences between subscription and services WeChat public accounts. Detailed functions of WeChat public accounts Once this account is created, you will not be able to switch it to a China-visible Public Account. You can create such an account via using your overseas business license. *Note: WeChat Public Accounts also have an international version that’s only visible for users outside of China. WalktheChat charges a 1000 USD service fee for creation an oversea official account. Note for some countries or regions, Tencent will request the company to also invest in advertising in order to create an account. The second option is a case-by-case application that’s submitted by WalktheChat to Tencent’s internal team. Here is a step-by-step simple guide to create a WeChat Public Account. The following graph shows the difference for the two options.
Wechat customer service license#
Apply using your Chinese business license (or a 3rd party Chinese license).
You can two ways of creating WeChat Public Account that’s visible within China: – Service accounts are more visible but can send only four messages per month – Subscription accounts are less visible and can send one message per day What is the difference between subscription and service WeChat public accounts?Īt first sight, there is one major difference between subscription and service accounts: This choice is important as it will shape your content marketing strategy. When you are thinking through your WeChat strategy, one of the first tough decisions to make is to pick between subscription account and service account. WeChat has grown into the biggest and most influential social network in China, with over 889 million active users.
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